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Analyzes user data from over 611,000 Gen Z and Millenials.
February 6, 2020
By: Happi Staff
Perfect Corp., the beauty tech solutions provider behind YouCam Makeup, has unveiled its 2020 Global Color Trend Report. The report spotlights lip color and texture preferences and forecasts the trends that will define 2020 for Millennials and Gen Z users—two age groups that hold enormous influence and spending power. The report’s findings may help cosmetics brands better understand consumer preferences and win over young, influential, and digital-savvy customers. The report analyzes the user ...
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